How Much Marketing Collateral Do You Have?

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  As many businesses increasingly focus their marketing efforts online, it’s natural to wonder whether it’s still worth investing in printed materials. And as a result, many are divesting themselves of their marketing collateral—those printed items that support not just a marketing campaign, but a business as a whole. But this is a mistake, simply … Continued

Benefits Of Integrating Print Marketing And Social Media

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  The massive influence that social media has had—and will continue to have—means that in the marketing world, many people are mourning the death of print. But what they should be doing is combining print marketing with social media marketing, creating a synergistic effect that’s highly powerful.

56% Of Consumers Think Print Is The Most Trustworthy Type Of Marketing

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  We recently celebrated International Print Day and got chatting with loads of other professionals in the print industry. After tweeting a statistic that ‘56% of consumers think that print is the most trustworthy type of marketing’ we were asked by event organisers @PrintMediaCentr, how we can increase this figure to 100%?

How Do People Look At Your Design?

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  Trying to see your own design through another person’s eyes can be difficult, but it is important to think about how your target audience will experience the material you are creating. Thinking about how people will read the design is one of the ways you can ensure that your message is getting across clearly.

Have You Got The Right Information On Your Business Cards?

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  Your business card can be the perfect way to hand over the essential information about who you are and what you do. It can do a lot of marketing and networking for you as long as you have included the right details. You need to make sure that you have the right information on … Continued

Introduction Into Print Marketing For Start Up Businesses

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  When it comes to choosing which type of marketing is best for your new business, you may find yourself feeling overwhelmed and confused. With so many different options out there, start-ups can often get lost in the jungle of online and offline marketing approaches. Project Design Print has loads of experience in helping start … Continued