7 Simple Ways Small Businesses can Advertise with Print

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If you want to get into the print side of marketing your business, you can’t go wrong with the basics: business cards and letterhead, for example, are some great classic pieces that are relevant for every organisation, from small business to multinational corporation. If you want to take your small business advertising to the next … Continued

How to Create Effective Small Business Print Advertisements

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Print advertising has always been an important mainstay for small businesses. Print is ideal for both local and national advertising, for improving sales and building brand awareness, but it can be difficult to create effective print ads. If your small business doesn’t have the budget to hire a professional, here are some quick and simple … Continued

How To Choose The Right Company For Your Business Printing Needs

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  Printing is one such business area where there is no dearth of competitors – from local printers to online-based printers; you have them all across the globe. On one hand, it seems a good option for the clients as they can have many choices; on the other hand, selecting one from all is a … Continued

7 Ways To Make Sure The Next Industry Event You Attend Is A Success

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Getting the most out of the trade shows and exhibitions you attend means making some big commitments in terms of the time and money you spend getting ready. With all the effort you’re putting in, it’s important to maximise your success with careful planning and preparation. Here are ten easy-to-implement tips for getting the most … Continued

Printed Marketing Materials That Help Brand Your Organisation

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  All businesses, small or large, and in any industry, can benefit from solid attention to branding. Creating a business identity is an important part of establishing good customer relationships, because having a strong identity helps customers feel that they know your business, which in turn helps build trust. Printed marketing materials are hugely important … Continued

What Makes A Good Print Ad?

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  Designing an effective print ad doesn’t necessarily mean following all the design rules. In fact, sometimes it’s more effective to break the rules in order to create something that truly stands out. But even so, there are some elements that really need to be included in order for an ad to have its desired … Continued